For iOS and Android apps
Marketing for your app, measured on what the App Store and Google Play pay you.
Your app’s sales happen inside Apple and Google, not Stripe. My Marketing Buddy reads them from RevenueCat or the stores, puts them next to your ads and analytics, builds app install campaigns for your approval and judges them on installs.
The problem
Sound familiar?
Your sales never reach Stripe
Apple and Google take the payment inside the app, so tools that read only Stripe or your website see none of it.
Install campaigns look like they sold nothing
App campaigns are built for installs. Read for website sales, they show zero and look like wasted money.
The app and the website live apart
In-app purchases sit in the stores, website sales in Google Analytics, and nothing puts them side by side.
How it helps
The agents that take it on.
Each one works in your own accounts and waits for your approval before anything is sent, posted or spent.

Tracking
Reads your app’s revenue, refunds and installs from RevenueCat or the stores, and shows website, iOS and Android purchases apart in Google Analytics.

Paid Ads
Builds Google App campaigns and Meta app install ads, created paused for your approval, then reads installs and cost per install there and on Apple Ads, and judges them on installs.

Social Media
Plans posts and Reels that show the app in use, with images and video from your Library or Higgsfield.

SEO
Finds what people search before they download, writes the articles and publishes them to your app’s website on WordPress or Webflow.

Email
Writes launch and update emails for the people who sign up on your website and landing pages, in Klaviyo, Mailchimp or Resend.

Captain
Turns your app’s targets into weekly goals and plans the work for every agent, from install tests to launch posts.
Connects to
The tools you already run.
Setup
How to set it up.
Connect your app’s sales
Connect RevenueCat, or App Store Connect and Google Play Console. All three are read-only: your AI sees what the app sold and changes nothing.
Link Firebase to Google Analytics
Link your app’s Firebase project to your GA4 property, and in-app purchases show up beside the website’s, split into iOS and Android.
Connect your ad accounts
Google Ads, Meta and Apple Ads report installs and cost per install. Your AI drafts Google App campaigns and Meta app install ads paused, and you approve each one before it runs.
Set a paid test to App install
Each campaign runs as a paid test with a budget limit and a target cost per install, and it is judged on installs instead of website sales.
Count the sales that happen in the app.
Connect RevenueCat or the stores, then your ad accounts. Your AI builds app install campaigns for your approval and judges each one on what it was built to do.